Learn More



Stay up to date

COVID-19 Advanced Topics Sales Service Playbooks & Guides

Text Message Selling Playbook
By Insights Team on May 3, 2020

One of the biggest challenges faced by salespeople is getting on the radar of a prospect. The biggest challenge is likely staying on their radar. Fortunately, in an age where the average...

Continue Reading

COVID-19 Advanced Topics Sales Playbooks & Guides

Playbook for Vehicle Video Tours
By Jose Morales on April 27, 2020

Sending customers a video tour of the vehicle that they are interested in is a great tool to have in your toolkit. It does not need to be complicated, nor do you need fancy equipment. A...

Continue Reading

COVID-19 Foundational Topics Sales Playbooks & Guides

Playbook for Sales Voicemails
By Mike Knowlen on April 27, 2020

Making outbound calls is a tough gig. On a good day, you may speak with 10% of prospects that you call, most of whom scurry off the phone before you even finish introducing yourself. The...

Continue Reading


[Videos] COVID-19 Crisis - Complete Series of Best Practices
By Jose Morales on April 4, 2020

Applied Concepts is dedicated to helping you through this ever changing landscape, that is why we are currently offering our COVID specific scripts and coaching to help your employees...

Continue Reading

Foundational Topics Sales Service

Phone Skills 101 in Car Sales
By Phil Stevens on April 4, 2020

The average consumer will have completed around 14 hours of online research and have a vehicle in mind by the time they call your dealership. Even if the consumer ends up buying...

Continue Reading

COVID-19 Foundational Topics

[Video] COVID-19 Crisis - Best Practices for Dealerships
By Jose Morales on April 1, 2020

The world looks a lot different than it did just a few weeks ago. We hope for and expect this crisis to be temporary. In the mean time, let us help you understand and optimize the...

Continue Reading

Stay up to date